Precision Cutting – Brand Launch
🌟 The Dream We were honoured to deliver a full rebrand for the fabulous Amanda and Josh O’Malley at Precision Cutting. This included logo and brand mark, collateral, signage, and website.
🌟 The Recipe
The Precision Cutting icon has been carefully crafted to represent the quality and premium precision of the steel plate construction at Precision Cutting. The custom stylised ‘P’ icon creates a visual of cutting line work which represents precision, production, and excellence. These visual identities tie to the company values which are driven to achieve the best performance. The colours and gradient we have chosen are drawn from the tempering process. The rich tones of blue convey the feeling of stability, trust, loyalty, precision, and intellect. The full stop makes the brand name an absolute statement. It gives a feeling of assurance and confidence in the quality of their work.
The result is a brand that their whole team and community is proud of, and not to mention a handful of new clients!
*Consistent brand communication across all their collateral and channels
*Improved company reputation and visibility in the marketplace
*Ongoing access to support with all brand updates and marketing needs