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Alliance Group

JFM Marketing + Design partnered with Alliance Group to create a suite of materials for the Canterbury Show in 2016 and designed the flier to promote, “How to cook the perfect steak”.

For the Canterbury Show a wide range of materials were required. This included materials to promote the event and materials for use at the event in the Alliance Group marquee. JFM Marketing + Design created badges, invitations for clients, fliers, stickers, materials for kids and interior marquee signage consisting of 10 wall panels, menus and table decorations. Another tool we created was a large branded mesh banner which clearly identified the high profile embankment site both from across the ring and the trade allies behind the embankment.

This large volume of work had a short turn around time requirement, so it was all hands on deck! Our talented and hard working team pulled together and produced very high quality materials that were delivered by the required deadline. The event was a success for Alliance Group and the materials supported that success.

The “How to cook the perfect steak” promotion was designed to promote steak sales by providing cooking instructions from Alliance Group’s Consulting Chef, Graham “Hawsky” Hawkes. This double sided flier was well received with its ten simple instructions.