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About Samantha

Want to know about my work?
You are in the right place.

What Samantha
brings to
the JFM team

Making Meaningful Connections

After graduating from the Ara Institute of Canterbury with a Bachelor of Communications, Samantha’s exciting career in illustration and design launched. She creates lasting, meaningful connections between brands and their audiences through bold and memorable design.

Memorable Design + Illustration

Samantha is a qualified and experienced graphic designer and illustrator that specialises in branding, print collateral, packaging and illustration.


Samantha LOVES what she does! She enjoys working with people to come up with unique solutions to their design hurdles and seeing how satisfied and proud they are with their new design work.


Samantha is an absolute whizz at cooking and trying out new recipes for dinner parties. She heads out to the markets in the weekend to stock up for her cooking ventures. An avid consumer of reading materials, she’ll devour whatever title grabs her attention at the time. She zips to the gym a few times a week and likes to finish off the working week with a glass of wine.


Dedicated to professional development, Samantha keeps on top of trends reading blogs to see what is new and exciting. She ventures along to talks that are happening locally and networks with other creatives to keep her design aesthetic fresh.


I believe design has the power to tell stories, increase engagement and grow your business.


Our team at JFM Creatives are really talented people!
We employ specialists with strong skills. Our clients benefit by accessing this talent when needed without having to employ a marketing team. Here is an overview of Samantha’s previous study, work experience and specialist skills.


Samantha is a graduate of the Ara Institute of Canterbury with a Bachelor of Communications.

Work experience

After graduating, Samantha worked in agencies and in-house for companies. She notably worked as a graphic designer for three years at Cookie Time where she created a range of designs for supermarkets as well as the cookie bars in Queenstown and Tokyo.

Specialist skills

Samantha loves to illustrate! Her dad is an amazing drawer and influenced her to start from a young age. She says she’s not as hot with a pencil as he is, but she has successfully translated her artistic skills to the digital realm. She takes pride in being able to create unique imagery for brands that is based around illustration.

Our Work


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